What are "Your Money Your Life" (YMYL) pages primarily designed to do?

"Your Money Your Life" (YMYL) pages are primarily designed to provide content that can significantly impact a person's financial stability, health, or overall well-being. This includes pages that offer shopping capabilities, financial transactions, or other services related to money matters. The focus is on providing reliable, accurate information or services that can influence important aspects of a user's life, hence the term "Your Money Your Life."

Pages that share personal experiences, display entertaining videos, or function as social media platforms do not inherently carry the same level of responsibility regarding the accuracy and reliability of content that could affect users' financial or health decisions. In contrast, YMYL pages must adhere to higher standards of trustworthiness because the consequences of providing misleading information can directly impact users' financial dealings or health-related decisions. Therefore, the primary design and purpose of YMYL pages revolve around shopping and financial transactions, which aligns with the understanding of their critical role in users' lives.