What is a potential impact of negative user feedback on ratings?

The potential impact of negative user feedback on ratings is a decrease in visibility or ranking in search results. This is because search engines often take user satisfaction into account when determining the relevance and quality of content. If users provide negative feedback, indicating dissatisfaction with the content or user experience, search engines may interpret this as a sign that the content does not meet the needs or expectations of users.

As a result, the search engine may lower the ranking of the website in search results or reduce its visibility overall. This can lead to fewer visitors, as potential users are less likely to click on links to content that is not highly rated or well-received by others. Thus, negative user feedback can significantly detract from a site's performance in search engine rankings.